Focus and Scope

Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital is a scientific journal that publishes research findings, theoretical studies, and conceptual ideas in the fields of management, entrepreneurship, and business, with a focus on innovation and the application of digital technology. The journal aims to serve as a platform for academics, practitioners, and researchers to share new ideas and findings regarding the development of modern businesses and organizations in the digital age.

1Scope of Management and Business

Scope of research and studies:

  • Organizational Management and Leadership Strategies
  • Financial, Human Resources, and Operational Management
  • Modern Marketing and Consumer Behavior
  • Ethics, Governance, and Business Sustainability
  • Business Model Innovation and SME Development
  • Performance Management and Service Quality

2The Scope of Entrepreneurship and Innovation

Scope of research and studies:

  • Social and Digital Entrepreneurship
  • Innovation in Products, Services, and Business Processes
  • Startup Ecosystems and Business Incubation
  • Innovation-Based Business Development Strategies
  • Creativity and Business Opportunities in the Modern Er

3Digital and Business Technology Scope

Scope of research and studies:

  • Digital Marketing and E-commerce
  • Digital Transformation in Organizations
  • Big Data and Business Analytics
  • Artificial Intelligence in Management
  • Financial Technology (Fintech) and Digital Business
  • Innovation Based on Information Systems and Technology