Demand Forecasting Capability and Inventory Flexibility in Enhancing Supply Chain Agility through Demand Information Sharing in Distribution Companies

Authors

  • Yuyun Ristianawati Universitas Muhammadiyah Semarang
  • Rahmad Akbar Politeknik Kampar
  • Muhammad Firjatullah Nur Akbar Universitas Pahlawan Tuanku Tambusai

DOI:

https://doi.org/10.61132/jukerdi.v3i3.1619

Keywords:

Demand Forecasting Capability, Demand Information Sharing, Distribution Companies, Inventory Flexibility, Supply Chain Agility

Abstract

Ketidakpastian pasar dan volatilitas permintaan mengharuskan perusahaan distribusi untuk mengembangkan kemampuan rantai pasokan yang mendukung respons cepat dan efektif terhadap perubahan kebutuhan pelanggan. Studi ini meneliti pengaruh kemampuan peramalan permintaan dan fleksibilitas persediaan terhadap ketangkasan rantai pasokan melalui peran mediasi berbagi informasi permintaan. Pendekatan penjelasan kuantitatif digunakan dengan menggunakan data dari 300 manajer, supervisor, dan karyawan yang bertanggung jawab atas persediaan, perencanaan permintaan, pengadaan, logistik, dan aktivitas distribusi. Responden dipilih menggunakan pengambilan sampel bertujuan, dan data dikumpulkan melalui kuesioner skala Likert lima poin. Hubungan antar konstruk dianalisis menggunakan Pemodelan Persamaan Struktural Kuadrat Terkecil Parsial (PLS-SEM). Hasil menunjukkan bahwa kemampuan peramalan permintaan dan fleksibilitas persediaan secara signifikan meningkatkan berbagi informasi permintaan dan ketangkasan rantai pasokan. Berbagi informasi permintaan juga memiliki pengaruh positif yang signifikan terhadap ketangkasan rantai pasokan dan sebagian memediasi pengaruh kemampuan peramalan permintaan dan fleksibilitas persediaan. Temuan ini menekankan pentingnya mengintegrasikan peramalan, praktik persediaan yang fleksibel, dan pertukaran informasi permintaan untuk memperkuat ketangkasan rantai pasokan di perusahaan distribusi.

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Published

2026-06-30

How to Cite

Yuyun Ristianawati, Rahmad Akbar, & Muhammad Firjatullah Nur Akbar. (2026). Demand Forecasting Capability and Inventory Flexibility in Enhancing Supply Chain Agility through Demand Information Sharing in Distribution Companies. Jurnal Kewirausahaan Cerdas Dan Digital, 3(3), 71–82. https://doi.org/10.61132/jukerdi.v3i3.1619